Shop Small this Holiday For a Chance to Win Downtown Gift Certificates!

Why shop small? You’ll discover quality, one-of-kind, artisan items that you won’t find anywhere else. You’ll receive personalized attention from small business owners and employees who are knowledgeable about the products they sell. Most importantly, you’ll make a significant impact on our community by investing your money locally. By shopping small, you’re investing in our schools, roads, and other services we use daily.

And on top of that, we’re making shopping small even sweeter for you! On Small Business Saturday and during Winter Wonderfest we’re randomly drawing lucky winners to win big in downtown gift certificates and other fun prizes.

This campaign is generously supported by Flora Pettit!


Small Business Saturday – November 26

(submissions due November 30)

One of Two $50 Gift Cards to Magpie Diner, courtesy of Flora Pettit.

Prize pack from Nest Realty including:

  • “Let it Snow” burlap tote
  • Bittersweet Bakery x Nest chocolate salted caramel cookie collab
  • Navy green Nest trucker hat
  • “There’s no place like Harrisonburg” and “Virginia is for Lovers” decals
  • A window bird feeder and a big bag of bird feed
  • A floral “Home Sweet Home “puzzle
  • A copy of the classic “The Little House” picture book
  • and more!

One of 10 Harrisonburg Mugs from

Winter Wonderfest – December 3

(submissions due December 10)


How to Enter:

  1. Support Downtown!
    Shop or dine at any downtown merchant or restaurant (in-store or online). See our holiday gift guide and downtown directory for inspiration!
    Each $25 spent counts as an entry! So, for example, if you spend $77 at one store or restaurant, that will count as three entries. The grand total, after taxes, tips, and shipping, is what is counted.
  2. Submit Your Receipts:
    Fill out an entry slip at the cash register. Don’t see any slips? Take a photo (or screenshot) of your receipt and email it to, or DM it to @downtownharrisonburg on Instagram.
    Shopping online counts too! Forward your order confirmation showing $25 or more to Online receipts must be dated 11/26/22 or later.
  3. See if You Win!
    After submissions have closed, we will draw random winners from receipts submitted during the window to win the prizes. Prizes are not able to be swapped or substituted — if a winner does not wish to claim their prize, a new winner will be drawn.

Want more holiday fun? Make sure to check out these resources for more events and promotions in Downtown Harrisonburg this season:

Downtown Harrisonburg Gift Guide

Harrisonburg Downtown Renaissance welcomes you to our historic shopping district where you can shop for everyone on your list! Check out our gift guides for inspiration from over 20 local and independently owned businesses.

Winter Wonderfest

The most magical day in Downtown Harrisonburg is back and bigger than ever! Join Harrisonburg Downtown Renaissance Saturday, December 3, for Winter Wonderfest. Enjoy carriage rides, photos with Santa, holiday shopping, performances, a holiday movie, and more!

Handmade Holidays

Celebrate the holiday season in Downtown Harrisonburg! Make holiday decorations, gifts, and more at a variety of business locations throughout the November and December thanks to these workshops organized by our Downtown Harrisonburg retailers.


Check out these holiday shopping promotions for Black Friday, Small Business Saturday, and beyond from our Downtown Harrisonburg retailers!

Holiday Loyalty Card

Spend at least $20 at The Lady Jane, OASIS Fine Art & Craft, and Ten Thousand Villages to be entered to win in weekly drawings for gift certificates. Pick up a loyalty card at any of these three retailers.

Bike Sale at Rocktown Bikes

Check out a wide variety of helmets, shoes, and clothing on sale at 35-50% off. Kids bikes are up to $200 off with many sizes and colors in stock, ready to go! Plus save hundreds on several bike models.

Stop by the shop to see if they have the have bike for you!

Free bag and BOGO at Green Hummingbird

Get a free drawstring bag with purchases over $30, plus Buy One Get One 30% off knit winter accessories on Black Friday and Small Business Saturday and in-store Holiday Wish Lists.

Holiday To-Go Cider Deal at Sage Bird

Get 15% off To-Go cider on November 23 and December 24.

New Release for Black Friday: Stocking Stuffer candles & room spray (a collaboration with Sage Bird and Lineage Goods).

Earn $5 for every $50 you spend at Sage Bird on Saturday, November 26! 

Storewide Sales at withSimplicity

Black Friday 11/25:
20%* off
storewide and online with Code: BF20. Free Shipping over $150
*Exclusions apply, see website for details.

Saturday – Sunday:
15%* off Storewide and online with code  HOLIDAY15. Free Shipping over $150
*Exclusions apply, see website for details.

Cyber Monday Nov. 28th:
Free Shipping* All Orders. No Minimum with code CYBERSHIP22
*Exclusions apply, see website for details.

Free Shipping at Shirley’s Gourmet Popcorn

Free shipping on November 25.

Doorbusters and Free Shipping at Charlee Rose Boutique

Black Friday doorbuster sale items and gifts for the first 25 shoppers on Small Business Saturday. Plus free shipping over $75.

Flash Sales at HUGO KOHL

Black Friday 30% off all gold items in-store. Small Business Saturday 50% off all Sterling Silver jewelry in-store. Cyber Monday we are offering 35% off all sterling Silver and 25% off all gold orders on the HUGO KOHL website. Use cyber code HKCYBER22. *All offers exclude repairs, chains, and special order items.

Free Gift with Purchase at Lineage

Free 2 oz candle with purchases $50 and up, in-store and online. While supplies last. November 24 – 27.

Small Business Saturday Sale at Heartworn Vintage

20% off all day Small Business Saturday.

Alakazam Toys Holiday Raffle

Send a letter to Santa (and get a personalized response!) November 5 – December 16 Plus for every $20 spent, enter to win amazing prizes.

Reduced Ticket Rate At Court Square Theater

Get $5 off your ticket (general admission or VIP) to Golden Gals Live November 25-28! Christmas drag musical. Featuring RuPaul’ls Drag Race’s Ginger Minj. View showtimes here.

Buy To Get One Free at Deviant Kreations

Buy two prints in any size and get one free! Plus, receive 20% off frames with any print purchase! 

Discount on Online Orders at Branch’s

Enjoy 15% off your online order at Branch’s Soft Serve Etc. with code BLACKFRI22 at checkout.

Sales at A Little Bit Gilded

30% off on Small Business Saturday. Shopping online? Use code SHOPSMALL.

Gift Certificate Discounts at Friendly City Inn

Get 10% off gift certificate purchases now through December 3.

Sales at Horizon Gifts

15% off on Board Games and the Incense Wall on Black Friday only.  We will have sales on selected merchandise on Small Business Saturday.