Annual Events

Each year, HDR hosts annual festivals and social events that celebrate the spirit of the Friendly City and attract thousands of locals and visitors here.

We update our online events calendar daily. Interested in supporting HDR’s annual events? Find more information in our sponsorship packet and stay up to date on our volunteer opportunities.

Celebration & Reception

Monday, February 25 | Church of the Incarnation

Celebration & Reception is a night celebrating the year’s accomplishments and honors the people who support downtown by investing their time, talent and money.

We host this event for our Friends of Downtown donors, sponsors, and partners. Check out sponsorship opportunities for Celebration & Reception.

Taste of Downtown

March 4-10 | Downtown Harrisonburg

During this week-long event, restaurants in Virginia’s first culinary district showcases its talent and creativity by serving up fresh, innovative menus, daily specials and one-of-a-kind restaurant collaborations. With over 40 restaurants and breweries, food enthusiasts are sure to make this an annual tradition.

See who participated in 2019

Rocktown Beer & Music Festival

Saturday, April 20 | Turner Pavilion

Every year, over 3,000 people come together to celebrate good beer, good living and great community at the Rocktown Beer & Music Festival. With 60+ beers to sample, even savvy craft beer fans will find something to get excited about.

Follow along online to see when our 2020 date is announced!

Downtown Dinner Party

Saturday, May 18 | Turner Pavilion

Downtown Dinner Party is an inspired celebration of the Valley’s love for downtown Harrisonburg and our culinary stars. Highlighting the exceptional array of restaurants in Virginia’s first Culinary District, the Dinner Party invites you to mix and mingle, enjoy more than a dozen delicious tasting stations, sip local beer and wine, bid in a live auction featuring unique local experiences you won’t find anywhere else, and join in the best outdoor dance party around.

Relive the memories with this incredible recap video from Wild Heart Films!

Friendly City Fourth (formerly Valley Fourth)

Thursday, July 4 | Turner Pavilion & Park

Downtown Harrisonburg is the best place to celebrate Independence Day! Visitors and locals alike join us year-after-year to enjoy live music, food trucks, unique kids’ activities, local craft beer, and, of course, the best fireworks display in the Valley.

New name, new time, same great 4th of July! For more information, visit

Friendly City Fortune

Thursday, July 4 | Turner Pavilion & Park

Voted Best Fundraiser by the Department of Housing and Community Development, the Friendly City Fortune has changed the game for fundraising in Harrisonburg. We raffle off $250,000 in cash and prizes to 49 winners from throughout the Valley and beyond.

Check out the full list of 2019 winners at

Block Party in the 'Burg

Saturday, August 24 | Downtown Harrisonburg

As part of JMU’s 1787 Orientation, Block Party welcomes thousands of incoming freshman to downtown Harrisonburg. Students walk from campus to Court Square— led by the award-winning Marching Royal Dukes, Harrisonburg’s Mayor, and the university President— to sample the best of downtown’s restaurants and retailers. It's our way to give a Friendly City welcome to our newest residents!

Learn more about Block Party at

Skeleton Festival

Saturday, October 19 | Downtown Harrisonburg

Harrisonburg’s pre-Halloween party! Activities kick off with trick-or-treating at downtown businesses and culminates with a fun all-ages party at the Turner Pavilion & Park. The festival features kid, dog, and adult costume contests; arts and crafts activities; food trucks; a DJ dance party; a light show; a spider maze, and even more surprises!

For more info, visit

Veterans Parade

Sunday, November 10 | Downtown Harrisonburg

Each November, our community lines Main Street to honor the veterans who have served our nation in war and peacetime. Veterans groups and community members are invited to participate in the parade and show their support during one of our most meaningful events of the year.

Learn more at

Donor Reception

December 2019 | Downtown Harrisonburg

Each December, we bring our most ardent supporters together for a night of thanks and celebration. 

Winter Wonderfest

Saturday, December 14 | Downtown Harrisonburg

HDR partners with retailers to make the holidays magical. We offer gift ideas and events to create meaningful memories with family and friends. This event includes photos with Santa, a holiday art market, Christmas carolers, the Holiday Gift Guide, and the ever-popular Cookie Tour.