Downtown Directory / Food + Beverages

Friendly City Food Co-op

The Friendly City Food Co-op is a business that’s owned and democratically controlled by a large group of owners right here in our area. As a friendly, neighborhood grocery store with a distinctively modern twist, the co-op offers meat and produce from local farmers and producers, bulk spices and herbs, gourmet cheeses, delicious baked goods from local bakers, locally made soaps and lotions, and more. They also have a pleasant seating area so you can enjoy a cup of coffee or soup and salad from their deli. more

Harrisonburg Farmers Market

The Harrisonburg Farmers Market mission is to provide the public with easy access to fresh, nutritious, locally produced agricultural goods and crafts of the highest quality, to assist local and regional farmers and other producers to directly market their products to the local customer base, and to support environmental stewardship and community well-being. more

La Confianza Tienda Latina

La Confianza Tienda Latina is now located on North Main Street! They have a great selection of groceries, produce, and baked goods, as well as household items and unique gifts. Open 9am-9pm Monday-Wednesday, Friday, and Sunday. more

Midtowne Market

Midtowne Market is a one-stop-shop for people who live, work and play in downtown Harrisonburg. They offer a great selection of craft and domestic beers, keg orders, fresh sandwiches & muffins from Mr. J's, Ben & Jerry's ice cream, Route 11 potato chips, Tasty Bites Indian & Asian entrées, along with the usual convenience store products and accoutrements. more

Rocktown Gift Shoppe

Rocktown Gift Shoppe, located inside the Hardesty-Higgins House Visitor Center, is your destination for local gifts and souvenirs. The shop offers a diverse selection of Virginia’s Finest products, including jams and jellies, syrups, honey, spices, sauces, soaps, and more. It’s here you’ll find a bounty of Virginia is For Lovers merchandise, including adult and youth T-shirts, mugs, bags, water bottles, magnets and other products. The gift shoppe is also home to hiking trail books and maps, as well as Civil War memorabilia, postcards, jewelry, Virginia candies and peanuts, Route 11 Potato Chips, lavender products, and a variety of books written by and about local people. more

Shirley’s Gourmet Popcorn

Shirley's Gourmet Popcorn is downtown Harrisonburg's only locally-made, gourmet popcorn store. Their popcorn is made in small batches, and you'll always be invited to sample before you buy. Some of their most popular flavors are their Caramel To Die For and their Caramel Nut Cluster, as well as their flavors of the month. more

Shops at Agora

Stop by and enjoy a unique shopping experience at the Shops at Agora, where you’ll find handmade bags, fair-trade goods, zero-waste products, clothing, vintage items, freshly roasted coffee, toys, and more in their historic downtown building! Whether you’re shopping for yourself or searching for a unique gift, their market is your one-stop shop for shopping small and supporting local businesses. more

Ten Thousand Villages

Ten Thousand Villages carries fair trade artisan-crafted home decor, personal accessories, and gift items from across the globe, including coffee, tea, chocolate, and more. more