Grants for Downtown Businesses

David F Denman Facade Enhancement Grant

Harrisonburg Downtown Renaissance is now accepting applications for the David F Denman Façade Enhancement Grant program. We have $10,000 to grant this year thanks to the  Friendly City Fortune. This is a 50/50 matching grant that can be applied toward a building improvement, landscaping, or sign project in our Main Street revitalization district. Grant amounts will not exceed $5,000.

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Destination Downtown

HDR is inviting community members, organizations, and businesses with an innovative idea for making downtown an attraction to apply for a grant to help us achieve this goal. Proposals are expected to vary from physical additions to public spaces - art installations and parklets - to events that would highlight the unique character of Harrisonburg, to anything that encourages connections and draws people throughout our vibrant downtown. We encourage you to find community partners, get feedback from the community on your idea, and most of all, get creative!

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Bricks & Clicks

Small businesses from retail to restaurants to the service industry are facing dramatic shifts in consumer preferences and habits. Independent businesses can no longer rely on great customer service alone. You need to adapt to new customer behaviors, especially Millennial and Generation Z audiences, and you need a strong presence online to attract customers who are often attached to their mobile devices. Ready to become a dynamic online & offline business destination?

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