Friends of Downtown

HDR brings ideas and people together, helping to create an exciting and attractive place to live, work and invest. We find new uses for old buildings, fill the year with festivals, beautify downtown, and help businesses thrive. This year we are excited to help fund new and creative ideas that will add vibrancy to downtown streets and businesses (Downtown Destination Grant), host a brand new event that will showcase Harrisonburg’s culinary scene (Downtown Dinner Party), partner with the city and county to educate small business owners on how to reach more customers (Market Analysis & Bricks and Clicks), and advocate for amenities that will further enhance the downtown experience (Downtown Park, Hotel Madison, Better Blocks). A vibrant downtown benefits the entire city and our success depends on people like you. Over the past 15 years, we have changed downtown into a place where people choose to be. When we started, people came here with one stop in mind, now the entire downtown is the destination, earning national recognition as a Great American Main Street Award winner and HDR as a leader in revitalization. Together, we keep downtown’s momentum going. Be a part of that success.

Donor Levels & Benefits


Collaborator | $50+

Investment in downtown revitalization, HDR window cling, invitation to exclusive Friend's events/seminars.

Believer | $100+

Inclusion in the Downtown Dollars program, Link on HDR's website + benefits listed above.

Innovator | $250+

Invitation to the Donor Appreciation Party, inclusion in downtown networking organizations, eligible for HDR Facade Enhancement Grant + benefits listed above.

Leader | $500+

Blog article highlighting your business + benefits listed above.

Visonary | $1000+

Recognition at HDR's Celebration & Reception event + benefits listed above.

Community Partner | $10,000+

Customized partnership can include unique sponsorship opportunities, partnership events, community visibility, and more. Contact Lauren Huber to discuss.

Interested in becoming a Friend Of Downtown? Contact us

Fill out my LGL form!

Friends of Downtown

Community Partners


Blue Ridge Insurance Heather Denman Linda Hoover Mark & Ann Siciliano Wells Fargo You Can't Take It With You Fund Harrisonburg Electric Commission


Blue Ridge Architects Keri Sue and Bob Brunk Eddie Bumbaugh and Jane Cox Michael Gochenour


Big L Tires Excel Steel The Frame Factory Midtowne Bottleshop George Pace John Sallah Union Station Christina Von Rotz-Brunk Walkabout Outfitter Food.Bar.Food James Mchone Jewelry Rocktown Kitchen Tess King Bella Luna Wood-Fired Pizza Pale Fire Brewing Co. Kline's Dairy Bar Christopher Jones The Community Foundation of Harrisonburg Jack Brown's Billy Jack's Harrisonburg Homes Team Lisa Hawkins Capital Ale House Glen's Fair Price Don & Martha Kidd Friendly Fermenter Kirsten Moore Charlee Rose Black Sheep Coffee Larkin Arts


Boboko Cameron Bohannon Bring Your Own Broad Porch Coffee Cat's Cradle Paul and Sherry Cline P Dula Food.Bar.Food Friendly City Food Co-op Heartworn Vintage The Isle Co. Kline's Dairy Bar The Lady Jane Laughing Dog Lineage Massanutten Regional Library Mini Stori-It Nadia Ramsey New Creation Shenandoah Bicycle Company Charles Martonara Stacey Burzumato Andrew Baugher Lindsay Denny Erin Burch Harold Oliver III Megan Ruckman Steven Rossi Frederick & Gail Fox Atlantic Union Bank Chris Loken Chestnut Ridge Coffee Roasters Sparrow's Flowers


Asbury United Methodist Jan Eckert D Everard Explore More Nancy Clark Faulkner Laughing Dog Mel & Karen Lee Mountain Valley Management Richard Morin Rocktown Gifts Kathryn Strickler Daphyne Thomas William Voige Lennt Echterling & Mary Lou Wylie John and Gretchen Sallah John Scherpereel Dance Room Collective Lisa Shull